Subvertising across Europe takes a swipe at airline advertising

23 Apr 2024

Brandalism crews have taken over ad-spaces across Europe this week with spoof ads demanding an end to airline advertising over the outsized climate impacts of aviation. Adverts in over 30 towns and cities, including Amsterdam, Berlin, Lisbon, Geneva, Paris and London have been replaced or modified to highlight the role of advertising in the growing emissions from airlines. The ad-hack actions are part of wider movement to pressure local legislators to ban advertising and sponsorships by airlines and airports, highlighting…

01.07.2024

Press contact: Kit Speedwell, 07547 320072, brandalismproject@gmail.com Hard-hitting billboard hacks surrounding the Wimbledon tennis tournament see a fresh round of pressure over its banking partner’s financing of the fossil fuel and weapons industries. More than 300 commercial billboard, tube and bus shelter ads near the tournament have been replaced with artworks strongly criticising the bank’s financial support to the arms trade and companies worsening climate breakdown, in a guerrilla ad takeover by anonymous art collective Brandalism. One Barclays-branded artwork shows…

Press contact: Tona Merriman, +447547320072, brandalism.project@gmail.com Oil giant Shell’s tobacco-style PR tactics have been targeted in a guerrilla billboarding action across London, Manchester and other core UK cities in the run up to Shell’s AGM in London. In the clandestine operation, Brandalism activists replaced more than 200 commercial adverts on billboards, bus stops and tube carriages with satirical artworks protesting Shell’s efforts to “fast track the apocalypse”, as shareholders prepare to vote on Shell’s weak climate strategy. Activists and artists…

Activists have blasted Toyota’s sponsorship of the upcoming Olympic Games with more than 100 ad-hacks in prominent locations in Paris and five other major French cities. The guerilla artworks highlight the automaker’s greenhouse gas emissions, which are higher than many fossil fuel companies, and criticise the Olympic organising committee for accepting sponsorship from major polluters.

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